Medium Format

Next Week Will Be Huge for Fujifilm Cameras and Lenses

Fujifilm revolutionized the world of medium format a few years ago by introducing a line of cameras and lenses that offered all the benefits of the larger sensor size at prices that significantly undercut traditional medium format prices and even competed with upper-level full frame prices. The company is showing no sign of stopping, with more cameras and lenses to come next week, along with new X Series gear as well.

Everything You Need to Know About Capturing Sharp Photographs in Any Situation

Some photographers like that soft, ethereal feel as they specifically seek out types of plastic to stick in front of the lens, or even go so far as to buy defocus control lenses and LensBabies that will allow them to distort an otherwise true image. That has its value. But this isn’t for that. This is the new go-to guide for absolutely everything to know about how to get your images to be tack sharp. Get ready to dive in: this is a no-questions-left-behind study on sharpness.

A Closer Look at the Image Quality a $63,000 Camera Can Produce

Phase One announced a couple of new medium-format digital backs this year, the Trichromatic and the Achromatic. The latter is available for a whopping $63,000 in a kit with the XF body, and for that price it only shoots in black and white. At least that’s the way many seem to consider it. However, it’s much more than that. It captures black and white images like no other camera, and for the photographers that like black and white shooting film, this gorgeous beast offers a very similar workflow. See how it works and performs in this video.

Lessons I Learned From My Time Spent With a PhaseOne

This past week I've been sleep deprived, socially inactive, and holding a camera in my hands for more than I ever have in my entire life. You see, this past week I've been working with PRO EDU to film my first tutorial series to go on sale at the Fstoppers store this summer. Though learning a lot about my own work and process, I think I learned the most when I used a rented PhaseOne IQ250 system for one of my shoots.

Why Fuji's New Medium Format Camera Is Important

Since the days of film, medium format has been far from reach for many photographers. Even working professionals can have trouble justifying the high price point of these systems: when used, they can be $8,000-10,000. Medium format film bodies, while cheap now, were always several thousand away from even the most exorbitantly priced 35mm bodies. Factor in the inconvenient size of just about every medium format camera ever, and it's easy to put the idea of working with these monsters far from mind.

Fujifilm GFX 50R Medium Format Versus Sony a7R III Full Frame: An Artistic Comparison

While these two cameras are different in a whole host of ways, they have similar strengths insofar as they're both concerned with high resolution and for pixel peepers, it's an interesting comparison. However, what's more interesting — to me at least — is a real-world, artistic comparison; which produces more pleasing results?

Five Reasons to Shoot Medium Format Film

Let us venture back in time for a minute. 35mm film was always considered small. In fact, it was developed in the early 1900s as a means to make high-volume shooting and consumer photography possible. If you were a working professional, you were shooting at least medium format (6x4.5-6x19 cm) or even more likely, large format, like 4”x5” or 8x10”. The idea is that the larger the format, the more detail you can see. As we fast forward to digital, full-frame is the ideal format for many working pros in a variety of genres. While full-frame can be expensive and yields incredible image quality, there is something more.