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Guest Writer

Get Her a Camera!

I operate a channel that helps photographers on YouTube and Instagram, and both audiences are predominantly male. I've worked on sets for over a dozen years, where there is the expectation that men are the directors or photographers and women handle the glam. Is that a problem? Yes, it's a big problem, and here's why.

3 Tips for the Struggling Photographer

It's not easy and if it were, everyone would be doing it. You have to keep repeating that to yourself because it's true and you are entitled to some grace, as you grow. These 3 tips help me continue and I'm sharing them with you!

Jewelry Ad With All Natural Light (Follow Along)

You don't need many photography lights or a big crew to accomplish a professional campaign, but it helps. The big crew and system is a major asset, especially if you have the assistance of lights to help you shape an image.

Habits Photographers Should Break Now

Having a successful business means you are often changing, learning, and creating a better path to success. In this video, I'm discussing four habits that I have seen with many photographers actively participating in.

Connection Through Color: Black and White Photographs Take on New Life

One could easily say that nothing is what it seems because our minds create a subjective representation of the world around us. With memories, this representation may be even more complex. As scientists explain, encoding a memory in the brain is a biological event that begins with a sensory experience. Every memory we have captures emotions, and colors are one of those aspects that evoke and illustrate what we feel.

Why Test Shoots Are Career Builders

Last week I wrote about the importance of the test shoot for the budding photographer, and even the established photographer. It's a way of proving your talents and style, something new clients are always looking for.

When Should You Give Up on Your Photography?

Creative entrepreneurs have a different hill to climb compared to other professions. Other professions have a set path to follow. Sign up for the right classes, then pass the predetermined tests, and qualify for a piece of paper that tells the market you are good enough.

Go Behind the Scenes of My Food Photoshoot

The landscape of all businesses looks different, and store after store keeps closing because of online businesses. The type of business we see consistently is the dining establishment, and their need for content is immense.

Why Do I Forget to Photograph?

I am a photographer but I often forget to shoot. Isn't that a ridiculous thing to say? I must admit, it's my reality more often than I'd like to admit.

Photography Mistakes I Made as a Beginner

You'll make countless mistakes as a professional photographer. This is how we grow as artists and entrepreneurs, and I encourage experimenting with your marketing and photography. I'm certain someone will object, but show the person without mistakes, and I'll show you a person who has accomplished very little.

Photographers, Stop Calling Yourself a Creative Director

I have noticed a huge trend of photographers calling themselves creative directors. On the social media app Clubhouse, there was a wave of creative directors. I hosted rooms to educate the photography community on what a creative director does and why calling yourself a creative director prematurely might hurt your growth.

Do You Know How To Price Your Photography?

Do you charge for your photography? For the photographers who want to use their passion as a revenue opportunity, you will have to figure out what works best for you.

Photographers: It's Just for Social, Can You Drop Your Rates?

For years, we've heard clients ask photographers for a few images. The client would pay for all types of usage rights and then they'd ask for a few images as freebies, for social media. And that trend continued for several years. We'd throw in a few for social media and make the client happy. As social media grew, the budgets stayed small.