What can be achieved in post-production alone is incredibly impressive of late, with simple in-camera work undergoing transformative changes once it's loaded onto a computer. In this video, watch one videographer turn the most basic of product images into an expensive-looking advert.
If you're interested in becoming a commercial product photographer but you don't have access to a large studio, powerful strobes, or innumerable backgrounds; don't be dismayed. There are plenty of lighting and compositing tricks you can learn in order to build that killer portfolio that will land you better-paying gigs.
There is no better reminder that strong technique and knowledge of how to shape light are what create good images than seeing a professional make compelling photos use basic equipment. This fantastic video tutorial will show you how to create a professional-level product image of beer using entry-level equipment and also walk you through the retouching process in Photoshop.
Food and product photography backgrounds can be incredibly difficult to come by in certain parts of the world. There are lots of tutorials out there about how to create your own textured backgrounds and wood backgrounds. But vinyl backgrounds are the bomb when it comes to portability and saving space. Creating them isn’t too difficult either.
Even if it is not your specialty, product photography is a great genre to practice because it will seriously challenge your lighting and editing skills, both of which will likely carry over to other genres in which you work. This fantastic video tutorial will show you how to light, shoot, and edit a dramatic multiple-product shot using just three speedlights.
Handmade selling is on the rise and with it comes an increasing number of new product photographers. Quality product photography is essential for marketing your goods, but it doesn't need to be expensive or overly technical. In fact, there are some easy things that you can adjust that will help elevate your product photographs to the next level!
Whisky bottles are a favorite subject for product photographers and this shot adds an interesting twist: the bottle and tumblers are impossibly balanced on one another. How was it achieved?
Good photography is much less about the gear you don’t have and much more about using the gear you do have.
Given the global pandemic of COVID-19 (and the year that shall not be named), I very quickly found out that I am indeed, contrary to previously held opinions, an extrovert (and not an introvert). But given the situation, I wasn’t photographing people. What could I make that would work well with the images I already create? I do quite a bit of fashion and beauty work, so why not products that go with those?
Shooting products has been a staple of many photographers, but with the advantages brought by CGI, more and more companies are starting to make changes to how they create images of their products. Why are they moving, and do photographers need to adapt?
There are so many trade secrets in photography, but when I moved into food and drink, I found it almost impossible to get any real info on how to do anything of use.
Long exposure photography is a staple of the craft and a right of passage for beginners, but if you have some photos or a time-lapse that wasn't a long exposure and you think it might have looked good as one, look no further.
There are lots of great options from pre-made to digitally printed backdrops available, but a lot of them are not cheap, and if you want to have a wide variety, it adds up quickly. That is why I supplement my collection with my own homemade DIY backdrops.
Color grading can make or break footage, no matter how impressive the clip is. But did you know you can color grade in Photoshop? If you're not familiar with Premiere Pro or other video software, this could be very useful indeed.
Photographer Evan Ranft has years of experience when it comes to shooting products at home. Here are seven excellent tips to help you lift your game.