Canon has held its number one position within the photography industry for more than 30 years. During this time, the industry has experienced what could be described as a duopoly. With Nikon holding its number two position for much of this time, innovation may have suffered. This has changed since Sony developed its first full frame mirrorless camera.
A recent video from Tony and Chelsea Northrup discusses why Canon will remain the number one manufacturer in the photo industry. Although Sony has made some huge gains within the market, most notably taking the number two spot from Nikon, Canon may continue at the top. Over the last few years, we've seen massive changes in how companies operate. New cameras contain more innovative features than ever before. Even the speed at which these innovations arrive has been incredible.
For instance, many creatives were only just getting used to filming in 4K resolution. We now already have 8K raw capable full frame cameras such as the Canon EOS R5. This shift in mentality could be attributed to how Sony shook up the industry and forced the other manufacturers to start competing with greater vigor. The unfortunate side effect of this was that Nikon slipped to third place. However, the upside to this is that with three major manufacturers competing, it's less likely that companies will cooperate to create a triopoly.
Greater competition, in general, is better for consumers and over the last few years, we have definitely seen major improvements in cameras. There's a good chance that Canon may remain the number one manufacturer, however with Sony hot on its heels, it's probably a good thing.